What are the benefits in dealing with appleton associates?

Some of the major benefits are:

1. More effective management of prospects:
2. A shorter gestation period:
3. More effective prospecting:
4. Is bespoke training expensive?
5. How can we be certain, the solution is right for our sales team?
6. Do I need a large sales team to warrant training?
7. Can you help with the follow up?
8. Can you deliver in house?
9. Are there any hidden extra costs?

1. More effective management of prospects:

Our training can help you convert more large accounts by providing your sales team with a better understanding of the politics of larger organisations. Learn how to successfully understand the ‘Decision Making Unit’ (D.M.U.) identify ALL of it’s members, and develop a strategy to win.

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2. A shorter gestation period:

Salespeople, who learn to operate using our methods, can develop agreements with prospective clients early in the selling cycle, which define a step-by-step plan to bring the process to completion within a mutually acceptable time frame, in order for both parties to fully appreciate what has to be done to bring the project to fruition.

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3. More effective prospecting:

Develop a new approach to capture your prospect's interest quickly. Once you have their attention you can use your new sales skills to increase their desire for your products or services.

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4. Is bespoke training expensive?

This is the most common question we are asked. Because time is spent getting to know the sales operation, the cost is greater than a standard ‘off the shelf’ package, however because the solution is designed to the specific needs of the client, they pay for the elements that they need. In most cases sales growth is higher, making the return on the investment more attractive.

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5. How can we be certain, the solution is right for our sales team?

Because we work with our clients and get to understand their business, and the markets in which they operate, we guarantee your satisfaction. If you are not completely satisfied with our work we will refund you in full.

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6. Do I need a large sales team to warrant training?

Absolutely not! If you are reliant on a small number of sales people to deliver your sales target it is imperative they are trained to a high standard. appleton can work with any number of sales people from one to one upwards.

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7. Can you help with the follow up?

Yes, we believe the follow up is the most critical part of the process. Many companies fail to put a plan in place that will ensure their salespeople make full use of the training they have received. We offer a variety of services to ensure a real change is made in the sales culture.

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8. Can you deliver in house?

We can deliver training almost anywhere, we have run programmes at client’s premises, we have used hotels and conference centres, we have run programmes in conjunction with various team building events in some very obscure locations, and have even run one offshore on a yacht!

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9. Are there any hidden extra costs?

No our prices cover everything that will be needed during the course. All our training is delivered using high tech equipment to avoid you having to pay hire costs. Workbooks and other materials are included in the price. So you know exactly how much of your training budget is being used.

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